If you want to extend the reach of your small business, the Netherlands is the perfect place to start. Stable political situation, strategic location, a high-income consumer base, and sound economic conditions are just a few of the perks US small businesses can expect when doing business in the Netherlands. Read on to find out which market segments provide the best current opportunities for US small businesses.
US products like beef, sweet potatoes, craft beer, seeds and nuts (e.g. pistachios and almonds), and tomato paste have a great market in the Netherlands. In addition, US exporters use the Netherlands as a starting point for their agriculture exports to other EU Member States.
Aircraft and parts
Aviation, including airport maintenance and security, is a fast-growing sector in the Netherlands. The market for drone technology (Unmanned Aerial Vehicles or UAVs) is also rapidly expanding.
The Dutch market is very receptive to innovations in the automotive industry, including driver assistance systems, electric cars, and car customization (e.g. chip tuning, turbo exhaust systems, and wheel adjustments).
Maritime technologies and boating equipment sell fast in the Netherlands
Maritime technologies and boating equipment sell fast in the Netherlands. US producers and exporters of maritime communication, electronic charting and other IT technologies have great opportunities in the country.
Similarly to the US, the Dutch digital market is very advanced. US businesses offering innovative cybersecurity solutions have a great chance of expansion into the Dutch market.
The US is a major supplier of the Dutch defense industry. Since this trend is expected to continue, US military suppliers have excellent opportunities in the aerospace, ground support, and maritime sectors.
The demand for smart grids is increasing, and the Dutch electricity infrastructure is expecting major investments
While the Netherlands is trying to decrease its dependence on nuclear and fossil energy, renewable energy, biomass and biofuels are on the rise. The demand for smart grids is increasing, and the Dutch electricity infrastructure is expecting major investments. If your small business is active in these fields, the Netherlands provides excellent opportunities for you.
US franchises are extremely popular in the Netherlands. With educated customers and a transparent legal base, the Dutch market is an excellent starting point for any US franchise that wants to extend its reach into Europe.
The Dutch market for innovative healthcare IT applications is rapidly expanding. US producers of healthcare IT solutions can benefit from the growing demand, as well as the increase in public funding in the Netherlands.
Since the Netherlands is a major trade hub, Dutch importers are always on the lookout for smart seaport technologies. If your business is active in devising seaport security equipment and software, communication systems, or surveillance technologies, the Dutch market has great opportunities for you.
Software for networking, resource planning, customer relationship management, virtual reality, storage management, and mobile apps are just a few examples of the opportunities awaiting US software developers
The demand for software applications is growing. Software for networking, resource planning, customer relationship management, virtual reality, storage management, and mobile apps are just a few examples of the opportunities awaiting US software developers.
Safety and security
As one of the fastest growing Dutch markets, safety and security provides a major inroad for US exporters. Innovative US security products have a good reputation in the Netherlands.
As the above list shows, the Dutch market presents many opportunities for US small businesses seeking to enter international trade. However, regardless of your industry, smart payment solutions can make or break a deal with your prospective Dutch business partners.
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