Competing with big enterprises — and other SMBs — is a difficult task for any small business. This is especially true if you’re in manufacturing. After all, creating a product from scratch is best done in large quantities; something big corporations have the upper hand at.
But what about services?
The nature of the services industry provides small businesses with many opportunities. Read on to find out the advantages of small businesses in the sector, and how Veem can help.
While altering a product is usually quite difficult and costly, you can tailor your services to your customers’ unique needs. Whether you’re providing management consulting, digital marketing, IT support, coding, content writing, or virtually anything else, you can easily adjust your services to match the needs of each of your clients.
This flexibility is a big advantage when it comes to competing with large corporations. Since most corporations offer fixed packages of services that they’re unwilling or unable to alter for the sake of one single client, you can attract many customers by providing highly personalized services.
Since most corporations offer fixed packages of services that they’re unwilling or unable to alter for the sake of one single client, you can attract many customers by providing highly personalized services.
Customizing your offer to whatever your customers need is easy for small businesses, since you don’t have to go through various levels of command to get the one change approved. Your client wants online marketing with blog articles instead of Twitter ads? You can easily adjust your services and their price to fit your customer’s unique needs.
And voila: a happy and returning customer.
Unique Selling Proposition
A Unique Selling Proposition (USP) is a feature that distinguishes your business from your competition. Depending on the nature of your business, you can develop specialty services, add-ons, or an image that will make you stand out from the crowd.
Since services are a lot more customizable than products, you have the advantage over manufacturing businesses again.
And on top of that, as we’ve already discussed how your business is a lot more flexible than the big corporations, you can adjust your USP to current market needs much faster than the big boys.
While manufacturers, wholesalers, and retailers of products frequently lose money and time over producing and sending samples, your task is much easier in that regard as well.
Often, service providers don’t have to give actual samples. Depending on the nature of your business, it may be enough to show “before” and “after” pictures of your efforts, or simply describe the steps you’ll take to deliver your service.
Depending on the nature of your business, it may be enough to show “before” and “after” pictures of your efforts, or simply describe the steps you’ll take to deliver your service.
But just for the fun of it, you can consider offering a discount or a money-back guarantee for first-time clients as an enticement. A perfectly groomed car, a flawless blog article, or a smart marketing tip will let all first-timers know what they can expect once they become your clients.
Since most services are flexible, your clients will anticipate speed and efficiency in all business aspects. Why let slow and complicated international payments tarnish your reputation?
Try Veem instead.
Veem can take care of all your international B2B payments quickly, efficiently, and safely. With just a click, you can send and request international payments and track them through your personal dashboard.
This saves you quite some time, but there’s more: since Veem charges no wire fees and offers competitive foreign exchange rates, you can even save considerable funds. Why spend on bank fees when you can spend on growing your business instead?
Sign up for a free Veem account to click, save, and grow.